Master

Advanced training in influence dynamics, interest advocacy and public communication

The unique Academic Master in Lobbying & Public Affairs is the result of a collaboration between Link Campus University and Haizum.
 

  

 

 

 

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Haizum, a boutique one-stop-shop, supports companies, financial institutions, corporations and family offices in navigating the complex political and economic landscape, addressing strategic and operational challenges at an institutional and business level.
The aim of this executive learning pathway is to train highly specialized figures in institutional relations, lobbying and corporate communications, figures increasingly required in the current labour market.

This is the first academic master organized by Link Campus University dedicated to public affairs, an opportunity to acquire advanced skills in an ever-evolving field. The academic master provides the tools required to understand and manage the complex web of interactions among institutions, authorities, media, citizenship, businesses and interest groups that influence rules, decisions and public policies. This multidisciplinary pathway explores from different perspectives the mechanisms behind consensus building, increasing knowledge of interest representation practices and the most effective communication strategies for business.
 

Purpose

The aim of the master is to provide a comprehensive and practical preparation, combining theory and practice to facilitate immediate access to the labour marker. The learning pathway is led by academics and experts in the field, with the participation of stakeholders, associations, and institutional and corporate representatives who will share their valuable insights, enriching the training with high-value testimonials.
 

Target students

The Master Executive in Lobbying & Public Affairs is designed for experienced institutional relations professionals, lobbyists, civil servants, consultants and freelancers who wish to broaden, strengthen and update their skills, and young graduates aiming to enter or grow professionally in an increasingly in-demand field. This academic master is ideal for candidates aspiring to key roles in large companies, lobbying agencies, institutions, foundations, think tanks, nongovernmental organizations and associations.

• Institutional Relations Professionals
• Lobbyists
• Public Officials
• Consultants and Freelancers
• Young graduates
• Managers and Corporate Executives
• Representatives of Non-Governmental Organizations (NGOs)
• Members of Foundations and Study Centers
• Professionals from Communication and Public Affairs Agencies
• External Relations Managers of Trade Associations

Didactic methods

The frontal lessons will be characterized by a strong interactivity, also favoured by the various testimonials provided as part of the course (almost 20% of the lessons). Great attention will be devoted during the training activities to the analysis of case-studies, through tools and methodologies capable of reproducing the daily actions of the realities operating in the sector.
 

Faculty

The lessons will be held partly by academics and the remainder by lecturers from corporate backgrounds and Top Managers to encourage as much business-oriented training as possible.
Among the lessons are the following:

• Dr. Filippo Bini Smaghi - Haizum 
• Dr.. Nicolò Cremona – Haizum
• Dr. Simone Crolla –Haizum
• Dr. Filippo Di Molfetta - Haizum
• Amb. Prof. Maurizio Gaiani – Università degli studi Link
• Prof. Serena Giusti - Università degli studi Link
• Dr. Elena Puri – Haizum
• Prof. Danila Scarozza - Università degli studi Link
• Prof. Marica Spalletta - Università degli studi Link
• Prof. Flavia Zorzi Giustiniani - Università degli studi Link